pediped<sup>®</sup> footwear is a smart choice for parents concerned with the long-term development of their children's feed. pediped has been awarded the American Podiatric Medical Association Seal of Acceptance for creating shoes that promote healthy foot development.

PEDIPED™ RECEIVES 2008 PLUS AWARD FOR DESIGN EXCELLENCE

Henderson, NV (February 2009) pediped™ footwear is honored to announce that they inaugural recipient of the 2008 Plus Award for Design Excellence in Pre-Walkers from Footwear Plus magazine. Voted on by footwear retailers nationwide, the Plus Awards recognize overall design excellence for the year. Footwear Plus has been covering the footwear industry for nearly two decades and is recognized as a leading magazine on all things footwear.

pediped™ footwear is proud to accept this award and is privileged to be recognized for its excellence in design. The children's footwear company prides itself on creating only high quality fashion forward footwear for infants and toddlers. pediped™ footwear puts great effort to ensuring that every shoe is both attractive and comfortable, which are valuable attributes to pediped™ consumers.

Allison, pediped™ footwear consumer - Irvine, CA says "We love our pediped™ shoes. They are so cute and our daughter loves wearing them everywhere she goes. They fit her perfectly and they are her favorite shoes."

"We are absolutely thrilled to receive this award" said Angela Edgeworth, President and Co-Founder. "We are honored to be distinguished within our trade. Given the competition, we are humbled to receive this award. We've worked very hard to design shoes that are cute and comfortable and it's a lovely surprise to receive this prestigious award!".

The Plus Award presentations were made Feb. 4th in New York City.

About pediped™

Based in Henderson, Nevada, pediped™ footwear was launched in 2004 by Angela and Brian Edgeworth in their quest for the perfect soft-soled shoe for their baby daughter. Exceptional quality, unsurpassed comfort and distinctive styling have made pediped™ footwear one of the fastest-growing children's footwear brands in the United States. Sold in over 2500 stores in 35+ countries, pediped™ footwear offers more than 80 designs for boys and girls in EU sizes 17-29 between their two lines, Originals and Flex. Originals (soft-soled shoes for newborns to age 2+) and Flex (rubber-soled shoes for children 1-6 years). For more information, visit www.pediped.com or call 1-702-567-0311.
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pediped^® has soft, cushioned leather soles and Velcro fasteners. These baby shoes are ideal for both indoor and outdoor use by pre-walkers and walkers. Podiatrist-recommended and 100% leather, pediped footwear protect and cushion babies’ feet. They are easy to put on and actually stay on. These soft-soled infant and toddler shoes come packaged in a signature purple and gold keepsake box. They make the perfect baby gift for expectant moms, holidays, baby showers and other special occasions.